Best Use of QR Codes

QR codes: Myth or Magic?

Some might argue that in today’s time poor society, commuters rarely have the time to stop and look at your brand, let alone download a QR code of a random banner?

A brand or a QR code that stands out will require a combination of contextual relevance, easy to use interface, and something that offers the consumers value for taking their time to view your product. Loyalty rewards are a no brainer but this Out of Home QR code execution in Korea puts us all to shame.

Click to watch.

 

Update – Here’s a fun way of using QR codes by Heineken.

Introducing U codes! the Social QR code about you…

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